It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

The role:

ServiceNow is looking for a Senior Staff Outbound Product Manager to guide new product introduction, go to market, and customer adoption initiatives for our latest AI offerings aligned to the developer and admin personas. This role focuses on empowering customers to get the most out of the ServiceNow AI Platform, while ensuring their voices directly influence our product roadmap and strategy.

You’ll collaborate with customers and internal teams to release new product & capabilities, drive adoption at scale, and gather insights that shape the future of our products. This is a strategic, hands-on role with significant visibility and impact across the company.

This role offers the opportunity to shape the next wave of enterprise AI, working with passionate teams and forward-thinking customers. Help us drive meaningful innovation while ensuring ServiceNow continues to be at the forefront of AI-powered workflow transformation.

What You'll Do:

Develop a deep understanding of customers adopting AI solutions, including their use cases, obstacles, and goals.
Guide and support the adoption of new ServiceNow products across high-impact accounts.
Serve as a primary advocate for the voice of the customer within product, engineering, and company principals.
Guide early access programs to gather feedback and validate new GenAI capabilities.
Create at-scale technical enablement and adoption content that highlights product value.
Conduct onboarding and enablement sessions to drive adoption across customers and partners.
Manage community engagement and create content that drives interest and success.
Collaborate with analysts, partners, and thought leaders to share ServiceNow’s vision for enterprise AI.

To succeed in this role, you have:

12+ years of total experience, including 5+ years in customer-facing roles (e.g., product management, technical consulting, presales, or business development).
5+ years of experience in application development or adjacent domain.
Experience with generative AI and agentic technologies (LLMs, AI agents, agent orchestration, MCP) and the ability to speak credibly about how they work and where they fall short.
Demonstrated success bringing AI-powered products to market, including translating model capabilities into concrete customer value.
Experience launching and scaling adoption of emerging technologies in enterprise environments.
Strong sense of accountability, with the ability to influence, guide, and execute effectively.
Action-oriented mindset and motivation to deliver impactful outcomes.
Proven ability to collaborate across diverse, cross-functional teams.
Customer-centric approach with strong problem-solving skills.
Excellent written and verbal communication, including the ability to convey technical concepts to varied audiences.

For positions in this location, we offer a base pay of $171,900 - $300,800, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

Sr Staff Outbound Product Manager

Job description

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